Prison Consultant Shows Pattern of Success
Sunday, April 12 through Saturday, April 18, 2015
Sunday, April 12 (Newsletters / Roadmap)
The work that I’ve undertaken requires an enormous amount of follow up. Someday I hope to have a staff that will help me. For now I must do everything. Today I arrived at my office at 7:00 am and I didn’t leave until 7:00 pm. I rewrote the Roadmap to Success document that I make available on the website. Then I turned my attention to the newsletter that I committed to releasing every 10 days for those who opt in to my mailing list. Then I completed a podcast. I spent several hours writing for a client. Then I wrote the show notes for podcasts that I am releasing in the morning. A very busy day. As a prison consultant, I must work to demonstrate my authenticity and this work shows it.
Monday, April 13 (Writing the MasterMind course)
After morning work to keep podcasts in order, I turned my attention to the MasterMind course that I’m creating for the premium account. It’s my intention to distribution this premium account to jails and prisons across the country. I want to inspire people in prison to prepare for success. Sometimes they need a roadmap. This MasterMind course will work together with the podcasts that I distribute for free. I anticipate that prison administrators will find enormous value in this project I’m developing for the people who serve time in their institutions. I type prison consultant so search engines will compare my level of authenticity to others and so clients will know how to gauge value.
Tuesday, April 14 (HootSuite)
I signed for a new service that is called HootSuite. It’s a social media service that allows me to make better use of social media channels. There may be a steep learning curve for me before I’ll be able to make maximum use of this incredible tool. But I can already see how much more efficient HootSuite will make me. I’m able to record a series of social media blasts that the service sends out automatically, in a timed release. HootSuite even optimizes the time to send out the social media blasts. But there is an enormous amount of information for me to absorb in order for me to make the best use of Twitter, Facebook, LinkedIn, Google+, and other social media channels. After I complete the writing I need for the MasterMind program, I intend to devote more energy to learning.
Wednesday, April 15 (Advancing on Apple’s New and Noteworthy)
When I launched the Earning Freedom podcast I set a goal of reaching the New and Noteworthy section of iTunes. It’s really essential that I build more awareness around my work. Despite the extensive amounts of content I produce to help people understand prisons, the people they hold, and strategies for emerging from prison successfully, relatively few people find me. This is evidenced by the static number of people who “like” my Facebook page and subscribe to my other social media channels. I need to change this equation. It’s my hope that iTunes and the Earning Freedom podcast will bring more exposure to my work and bring more people into my tribe. I’ve reached the number 2 spot on Apple’s New and Noteworthy, but I still don’t know what metrics Apple uses to assign those numbers–as only about my podcasts only receive between 200 and 300 downloads per day. I’m striving to reach 1,000 downloads per day by the end of this year.
Thursday, April 16 (FAMM)
Today I was happy to interview Molly Gill from Families Against Mandatory Minimums. I remember when FAMM began, as I was beginning my federal prison sentence around the same time. Prison reform legislation that is taking place right now is poised to advance because of the work that the FAMM organization has done in educating others about the injustices of Mass incarceration. They were instrumental in changing laws that have led to earlier release for tens of thousands of people, and they continue to do good work. It pleased me to interview Molly today and on Monday I’ll interview Julie Stewart, the founder of FAMM.
Friday, April 17 (Carole’s Birthday)
Today is Carole’s birthday. I’m incredibly grateful to have her in my life and I’m even more grateful that we’re able to live together now. In only a few more weeks Carole will graduate from the University of San Francisco with her master’s degree in clinical nurse leadership. She’s been studying, basically, throughout our entire relationship and she finally will receive her professional credential as a clinical nurse leader. I’m so incredibly proud of her. Carole and I were not able to spend her birthday together because we were both working. We’ve purchased a new house in Orange County and we’re both determined to work exceptionally hard to make this house a part of our retirement plan. Although we didn’t celebrate her birthday in the traditional way, we will celebrate after she graduates in some kind of way. Only about four more weeks.
Saturday, April 18 (Three podcasts)
I’m catching up on recording podcasts that I am building into my library. Next week I’ll begin a lengthy travel schedule that will take me to New York, to Washington, and to Minnesota. While I’m gone I will be so busy that I may not be able to record any podcasts. With that schedule in mind, I’ve been building my library of podcasts so that I can maintain my schedule or releasing one new podcast every day. As of today I have sufficient content recorded and mixed to release a new podcast for the next 10 days. So I need to record and store four additional podcasts before I leave for my journey. I’m looking forward to sharing the episodes that I’m recording. I still need to write show notes for each episode, but I can do a lot of that writing while I’m flying from Orange County to New York.
Libsyn downloads as of 5:00 pm, Saturday, March 28: 1,283
Libsyn downloads as of 7:00 pm, Saturday, April 4: 2,564
Libsyn downloads as of 7:00 pm, Saturday, April 11: 4,292
Libsyn downloads as of 7:00 pm, Saturday, April 18: 6,292
Weekly change: +2,000
Miles for week: 12.86
Miles for month: 26.91
Miles run for year: 273.09